The latest fashion news, both hot off the press and slightly cooled down, are here, so fasten your seat belts and get on an imaginary roller-coaster with me - thoughts and opinions are highly welcomed, so if you still have the energy left after reading my musings, do leave a comment.
First of all, oh, the drama-drama-drama... London Fashion Week is moving... From the glorious historic walls of Somerset House to a car park. Yes, an actual functioning car park. Because, apparently, Somerset House is no longer big enough, nor allows designers fully express their vision unlike the new venue that is vast, customisable and... a car park. According to Deputy Mayor for Education and Culture, the Soho located building designed by JJ Joass in 1929 "is a brilliant development for London Fashion Week and will literally drive even more interest in one of the most important sectors for economy."
Personally, I am sceptical. Are we really heading to the new era when showing fashion in car parks, abandoned stations and all sorts of rusty developments is the way to go? What about dreams? Referring to the new location as the ideal spot that reflects artistic nature of the fashion week doesn't convince me because I've always perceived Somerset House as the perfect place with its beautiful architecture, inspiring exhibition and location that connected the buzz and tranquility - in fact, I was secretly proud that LFW has such a fantastic home. How can you compare that to a building facing "massage parlours" and sex shops? Beyond me - call me a snob, if you like.
And while I understand that I obviously got too much time on my hands to keep talking about car parks, I can't help but wonder a) how easy it will be to deliver the sets, clothes etc. since the streets around the car park are rather narrow b) the car park will need to be closed for people who'd normally use it as nature intended and now be forced them to look for alternative sports - if you ever tried parking in London you'd understand the problem.
Another relocation that will be happening on style.com, which will become an e-commerce site rather than the place of fashion news and show reports. The new platform will launch this autumn. Truly, the old style.com will be missed greatly - I don't believe that with all the online destinations already selling everything we could think of and more, we really need yet another one. Unless they sell books and magazines I can't find anywhere else.
Talking of books... There is another title telling the story of Christian Dior. Created for people who do not like reading, Girl In Dior is a HQ-approved comic envisioned by Annie Goetzinger. The fictional story follows an imaginary fashion journalist Clara who attends the Christian Dior 1947 show and meets Monsieur Dior himself. If you want to get a copy, they are already selling on amazon like hot cakes.
From books and locations, lets move to people who make fashion happen on a daily basis - pencils at the ready, it's time to jot down a few names...
Following the recent speculations, Schiaparelli have finally announced the appointment of Bertrand Guyon, formerly of Givenchy and Christian Lacroix, as the brand's new creative director. Guyon will be designing both couture and ready-to-wear collections and will reveal his first one in July 2015 during Couture Fashion Week.
DKNY also has new creative directors. Dao-Yi Chow and Maxwell Osborne will now be dividing the workload time between their own CFDA-winning brand Public School and DKNY. They will show the DKNY womenswear collection in September.
Gisele Bundchen who recently announced her runway retirement, continues her amazing 20-year career by posing for a cover of the May 2015 issue of Brazilian Vogue celebrating the magazine's 40th anniversary. The stunning shot was lensed by Inez van Lamsweerde and Vinoodh Matadin.
And while on the subject of fashion models. New angels have just arrived to the Victoria's Secret quarters. Rome Strijd, Stella Maxwell, Kate Grigorieva, Taylor Hill, Elsa Hosk, Martha Hunt, Monica Jagaciak, Lais Ribeiro, Sara Sampaio and Jasmine Tookes have got the much-treasured title and a set of wing. Young, gorgeous, successful - the dream team will walk down runway in November 2015.